What difference does a colour make?

“Is that your friend?” “Yea dad! And he is quite intelligent.” “Well! He is dark. I can’t even see his face clearly.” “It’s a dark photograph dad. Trust me, his face is visible enough just like his personality.” “Where is he from?” “He is from India.” “Definitely not a Christian. A Muslim? Or a Hindu?” “An…

How Companies Feed On Nostalgia?

Have you ever thought how nostalgia is played out in the telecom market? Presumably the smartphone market these days. Why the nostalgia market works so well? Apparently, new technologies play their disruptions by recreating familiar things i.e. design cues that evoke old objects inter alia software mimicking the look of the old things it has replaced….

What Is The Myth Of Middle Class In India?

Whenever I hear Europeans per se the Indian equivalent of western countrymen talking about the Indian middle class’ I often wonder what do they mean? What section of the Indian society are they referring to? Are they referring to the conventional wisdom consisting of the 601 million-odd consumer class, or the few 100 million people with the…

Benefits of Spiritual Yoga in a Secular World

Yoga, as it exists today, is an ambiguous and ever-changing term. Its definition, goals and benefits differ from person to person, making yoga a multifaceted form of self-exploration and empowerment. For some, it is a means of spiritual liberation, for others simply a form of physical exercise. Yet all who practice yoga unanimously agree that…

Why India needs sex education?

India is the land of billions. Mystic, majestic, and yet developing. Despite years of repression and exploitation, this country has leapt from the ashes like a phoenix in a mere span of 67 years. A growth instilled by the countless sacrifices of the noble souls which assisted in the upliftment of the downtrodden, only to…

High Time You Do Away With Toxic Relationships

We tend to stick with people and relationships. Dependency. Addiction. The primary causes and concerns of sticking with a turbulent person. Irrespective of our association with wrong people, knowing our innate doubts’ we tend to stay with them. Breeding our inner fears. Day in, day out. Ten to nine, nine to ten. Wasting our precious…