It was an unreal experience to share a meal with the Mising Tribe in Majuli Continue reading My encounter with the Mising tribe
For every brand there is a story in your backyard, look for them. Some brands have been doing this for years. One such example is Nordy Stories. Continue reading Stories that make good content – Featuring the legendary Nordy Stories
It is difficult not to have heard of Hornbill festival, but it is quite possible that you have no clue about it. For many of us, Hornbill is a cool festival that happens somewhere in the North East. A festival … Continue reading Have you visited the Hornbill festival?
Ladakh tells many a tale. “Julley, welcome to Leh”- a cheerful welcome from smiling native faces greeted us, giving us a realization that this place has multitude of stories to tell. The Desert Mountains are loaded with fascinating narratives of … Continue reading Tale of A Ladakhi Sun
If you are a marketer then it is very difficult to miss the word ‘Agile Marketing’. It’s been around for a while now but it was predominantly something that marketers borrowed from software teams and it is a good thing. … Continue reading Don’t be a dinosaur, adopt ‘Agile Marketing’
Entertainment, or being engaged is essentially the primary substance of existence. You can strip away everything but the need to be engaged does not go away. Continue reading Inertia in entertainment: Aren’t we outsourcing it?